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Selling the Dream

The Art of Early New Zealand Tourism

Peter Alsop, Gary Stewart, Dave Bamford

THIS TITLE IS NOW OUT OF PRINT.

Selling the Dream is a stunning new book that celebrates the posters, brochures and magazines that were used to promote New Zealand tourism before 1960.


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$79.99

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ISBN: 9781877517778 Product code: 6128 Category:

Description

THIS TITLE IS NOW OUT OF PRINT.

Selling the Dream is a stunning new book that celebrates the posters, brochures and magazines that were used to promote New Zealand tourism before 1960.

In recent years New Zealand tourism posters and ephemera have become extremely collectable, as people have realised what an enormous contribution this visual material has made to our art and design story, and to shaping out national identity.

This book is the first serious survey of this material, presented in a large-format, 400 page book, with close to 1000 remarkable images. Much of the material presented in Selling the Dream is from private collections, and has not been published since its initial use. Accompanying the illustrations are a series of short essays that explore and explain the context and history of tourism publicity.

This is a very significant book about New Zealand culture, a feel-good experience that will not only let the reader reminisce about this wonderful country, but also inspire them to plan their next adventure.

Additional information

Weight 2.70000000 kg
ISBN

9781877517778

Pages

408

Size

300 x 230 mm

Format

Hardback with jacket

Author

Peter Alsop, Gary Stewart, Dave Bamford

Published

2012

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